John Cork — Consulting, Brand Design & Websites
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John Cork

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I help small businesses sort out the plan, design the brand, and build the website — then keep it running.

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The Process
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01
Brand Identity
Moodboard, type, color — the mark takes shape on the canvas.
Tidewater Shrimp Co. — Brand
JC
SJ
Moodboard
Marsh at low tide
low tide, 6:40a
Shrimp trawler at the dock
the fleet
Weathered dock
bull creek dock
Golden marsh
october color
salt, diesel, low tide
Typeface
Aa
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ABCDEFGHIJKLM 0123456789 &?!
Palette — sampled from the fleet
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Web style tile
Sea Island · South Carolina
Bounty from
the marsh.
Wild-caught off our own docks.
Shop the harvest Find us
Drafts
TW
v1 — monogram
v2 — too quiet
v3 — dock badge ✓
Tidewater Shrimp Co.
Sea Island, SC — est. 2014
3rd-gen shrimpers, sell dock-direct
sells out at the dock by 9am
old site: 2.9s load, no cart
goal: sell retail, keep the dock
kickoff — 3/12
the dock badge — final
Colorways
Approved
J.C. · 04/02
02
Website
The new identity goes live on a site built to sell.
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ShopRecipes
TIDEWATER SHRIMP CO. SEA ISLAND · EST. 2014
Our Docks{{ cartLabel }}
Sea Island · South Carolina
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Wild-caught off our own docks, packed the same day, shipped cold to your door.
Shop the harvest
This morning's haul · Bull Creek
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How to get yours
Overnight Shipping
On ice by noon, at your door before breakfast.
Order by the pound
Off The Dock
Pull up to Bull Creek and buy straight off the boat when the fleet comes in.
See today’s catch
Wholesale
Standing orders for kitchens — sized, sorted, and delivered before prep.
Talk wholesale
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What people say
Shop the catch →
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Featured in
Garden & Gun Bon Appétit Charleston Magazine
In the kitchen with Tidewater
Photo
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Dock life
follow @tidewatershrimp
Hands sorting raw shrimp in a basket
Trawler at the dock at sunset
Lowcountry boil on newspaper
Boil pot on the burner
Marsh at golden hour
TIDEWATER SHRIMP CO. SEA ISLAND · EST. 2014
Shop
Shrimp by the Pound
Boil Kits
Off the Dock
About
Our Docks
The Fleet
Recipes
Find Us
Help
Shipping
Returns
FAQ
Contact
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Sea Island · South Carolina
Bounty from
the marsh.
Wild-caught off our own docks, shipped cold to your door.
Shop the harvest
How to get yours
Straight off the boat
Head-On, 2 lb
$34
Lowcountry Boil Kit
$48
Shop By the Pound Boil Kits
About Our Docks Recipes
Shipped
tidewatershrimp.com · live
03
Growth
Twelve months after relaunch: before, after, and the gap between.
Tidewater Shrimp Co. — Year one
Online sales, year over year
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Relaunch
Before
flat for years
After
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Selected Work

Here's what I've been building.

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What I did

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What was delivered
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Palette
Type
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Contact

Tell me what you’re working on.

A sentence about the business and what isn’t working is plenty to start. I’ll come back with a plan, a price, and a timeline.

Or email me
Reply within 2 business days
{{ cErr }} Email me instead
Attachments — optional
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✓
Got it — message sent.

It’s in my inbox. I’ll read it and come back to you within two business days.